, Image ALT tags: ensure all images contain descriptive ALT tags, What do you think of the site’s content? Quality assurance, however, is a continuous process. This is a good way to look at your quality assurance plans and processes. Use Twitter’s Card Validator Tool to check the site for valid Twitter Card tags: 3rd party plugins and tools on a website can be useful but they can also slow a site down. You should audit each of the following tags for best practice: You should also assess keyword density throughout the site using the free Keyword Density & Consistency Tool: Indexing issues are caused when search engines try to index your site but due to technical issues, they fail to index some pages. These actions that the user can perform on your site are called Events. An overall score is provided (A+ through to F-) – this can be changed in the settings to be a score from 0 through to 100. Download our 15-step website audit template at the bottom of this guide to create a comprehensive audit report. On-page SEO encompasses several areas within the HTML code of the site. Try to have a few conversations with some target customer profiles and ask them to look through the site, read some articles and provide honest feedback to you. Website auditing can be time-consuming but it doesn’t have to be. We should start with the preparatory phase, testing the documentation. The best way to assess a website in a holistic way is to perform a website audit. 1 link per task. What short, mid and long term trends can you identify? You can include all the checklists related to the work in an organized way. You can create goals based on URL rules, behavior on site (time and pageviews) or Events. Are the visitors from the best-converting traffic sources increasing or decreasing over time? Easily customise the quality assurance checklist fields with drag-and-drop functionality. Step 10: Identify any broken links Step 7: Perform a content review In fact, the Open Graph Protocol goes beyond just social channels – you may even notice them when sharing links on Slack and other messaging tools. Events are key actions on the website that you want to track in GA. For example, you may have a multi-page registration form and you want to determine when the user makes it to each step. If you check your client’s GA setup and you find an empty table where Goals should be (like the screenshot above) – then this is the first thing you should help your client to do! When analyzing your client’s GA account for the first time, as Paul Koks says, “ask a business question first”. When presenting back to client, this part of the audit should illustrate the behavior of the ideal web visitor. That way you can check each one with the client and make sure they are purposely hidden correctly. By working your way through each of the checklist steps above, you can add a ton of value to your client and set their website up for success. Website Testing Checklist – Wrapping It Up. Download Template We do that because checklists help us navigate through challenging tasks efficiently. The Googlebot which crawls the web indexes sites on a mobile browser. Google call this “mobile-first indexing”. Add a delicious recipe with ingredients & steps. SEOptimer is free to try for 14-days so create your account today and give it a test run! Software Quality Assurance Audit Checklist. On larger sites, do the menu items contain sufficient. Requirements 2. Is it mainly an informational brochure for your business? Tools and Template can be found in the Ap pendices . It should look like this: Finally, check that the site has a robots.txt file. Web Launch Quality Assurance Checklist. 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